According to a 2013 update to a search clicks study, the top result for a search query receives 32.5% of all click-throughs. 61.5% of all clicks go to the top three results. When potential customers search for phrases relevant to your business, what do they see?
Every site outranking you represents a significant loss of traffic. Worse yet, search engine rankings provide a visible signal of success. If your website is not ranked #1, your online efforts appear inferior to your competitors.
creativebeacon posted in Web 44 days ago